The Nordics will jointly participate at Expo 2025 in Osaka, Japan

28.04.23 | News
EXPO Japan
Alexander Smagin
The Nordics will participate at Expo 2025 Osaka with a joint Nordic pavilion. Denmark, Finland, Iceland, Norway and Sweden are joining hands and aim to strengthen ties with Japan and Japanese companies. The project is now kicking off with a building tender.

The Nordic countries aim to strengthen ties with Japan and Japanese companies and the Nordic participation in Expo 2025 underscores a significant commitment to the Japanese market. Japan is the world’s third largest economy with a population of 126 million people and represents an interesting market for sustainable and digital solutions and innovations.

The Nordic Prime Ministers have agreed on a Vision 2030, which states that the Nordic region will be the world’s most sustainable and integrated region. Joint Nordic participation at Expo 2025 Osaka is a natural steppingstone on this path, as well as a tool for fulfilling this vision. The Nordic concept of the participation is based on this vision and will reflect the shared Nordic values and ways of working in the Nordics.


Why are the Nordics participating at Expo 2025 Osaka?

The world faces multiple issues that need to be resolved quickly. We are in urgent need for better solutions for mobility and connectivity and new solutions for circular economies. We also need to raise the standards for peoples’ health, lifestyle, and well-being.

Through a strategic cooperation at Expo 2025, the Nordics offer a joint aspirational vision of what a sustainable world could look like.

The Nordic presence at Expo 2025 Osaka includes a joint Nordic pavilion, joint marketing activities and Nordic events. The Nordic pavilion is planned to become an arena where new solutions can be shaped by mixing social principles, competences, and technologies from the Nordics with visitors’ ideas and initiatives.



Prequalification - design and building of the Nordic pavilion 

The project is now at stage where tendering for the pavilion building can take place. The Nordic countries invite companies to participate in the prequalification for a call for tenders for the design and building of the Nordic pavilion at Expo 2025 Osaka. The budget of the pavilion is 6 million euros. Tender is published at TED. Other tenders (eg. exhibition) are planned to take place later this year.

Facts about Expo 2025 Osaka

The next World Expo will be held 2025 in Osaka, Japan. Japan has previously hosted two World Expos: in 2005 (Aichi) and in 1970 (Osaka). Expo 2025 Osaka’s main theme is “Designing Future Society for Our Lives” and Expo’s concept is “People’s living lab”.


  • Schedule: 13th April - 13th October 2025
  • Venue: Yumeshima, Osaka city, Kansai region, Japan
  • Expected number of visitors: 28 million people